Kaeden Merasty: Igniting The Indigenous Potential

Small Business Canada

The Indigenous Marketing Company (IMC) is a 100% Indigenous-owned agency recognized as a Certified Aboriginal Business (CCAB) and fully committed to creating better futures for Indigenous peoples. They offer 24/7 support to their clients and take pride in growing businesses and communities to help them reach their full potential. 

Marketing Agency Founder

The Indigenous Marketing Company’s CEO, Kaeden Merasty, founded the business out of a desire to increase the economic opportunities for First Nations, Inuit, and Métis peoples. He is a proud Flying Dust First Nation member and aspires to assist Indigenous people in reaching complete economic independence aligned with their cultures, values, and beliefs.

As a Cree First Nations businessman, he established the agency to work with aspiring entrepreneurs and Indigenous business professionals. He knows the importance of education in giving Indigenous people the skills and self-assurance they need to develop promising economic opportunities. He holds a Bachelor of Commerce (Honours) degree with a focus on marketing and international business from the University of Manitoba. 

Merasty recognizes that Indigenous peoples still need to fight for equal opportunities in today’s society. However, he knew the power of education in providing the necessary knowledge and confidence to create promising economic opportunities for Indigenous communities.

Therefore, IMC specializes in working with entrepreneurs, organizations, and Indigenous communities to develop effective marketing solutions that will have an impact for generations to come.

He has years of expertise in various jobs, working closely with CEOs and executives, establishing business plans, executing sales into action, and managing client relationships. IMC was founded to produce desirable results for Indigenous peoples through its comprehensive digital marketing solutions.

Mersaty considers it his mission to empower Indigenous peoples by providing equal opportunities and the support systems needed to achieve economic success.

They are attempting to improve the relationship between Indigenous and non-Indigenous organizations to build a more unified economy along with the Canadian Council for Aboriginal Business. They believe that every voice plays a role in defining the future for Indigenous peoples. 

Image Courtesy: https://imcmarketing.ca/

Marketing Services 

Their services include web design, search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, logo design, and various creative design services.

  1. Web Design 

The Indigenous Marketing Company considers it crucial to develop a mobile-friendly website that is data-driven and strategically built as it is one of the first places where users will interact and learn about the brand. Therefore, they help create an attention-grabbing and compelling website after conducting an introductory session to learn about the company’s goals, needs, and current challenges while defining the project’s overall scope.

Their website services include customizing WordPress websites, redesigning websites, and website maintenance.  

  1. SEO

IMC creates effective SEO strategies that optimize the search engine, allowing visitors to easily find brands on popular search engines.

They provide search engine optimization services in technical SEO, onsite SEO, offsite SEO, and local SEO. 

  1. Logo Design

Logos play a significant role in identifying businesses and helping them stand out. It creates a positive first impression and an emotional bond between the brand and the customer. It helps earn visitors’ trust and loyalty.

IMC professionally designs logos and provides a full logo bundle. 

  1. Social Media Marketing

Social media is the fastest growing and most popular advertising platform, with over 45% of the world’s population using social media. IMC ensures that the company is leveraging the right digital platforms to spread awareness and introduce new prospects to the brand.

They offer services like social media audit and strategy, content marketing, monitoring, and engagement.

  1. Pay-Per-Click

This is the cost-effective model of advertising conducted on search engines and social media platforms. Here, companies bid for the right to appear in front of their audience when relevant keywords are searched.

IMC helps run advertisements on Google, Facebook, and Instagram. 

  1. Creative Services

IMC offers various custom solutions to meet unique business needs, including a simple brochure or an eye-catching professional template. 

They design business cards, letterhead templates, presentation templates, and brochures. 

Under the leadership of Kaeden Merasty, The Indigenous Marketing Company fosters the expansion of companies of all sizes, including start-ups, small enterprises, and huge corporations. By working with IMC, you are supporting Indigenous people as well as allowing Indigenous people to support you. 

The Indigenous Marketing Company helps generate optimum marketing results. To know more about their services, visit their website at https://imcmarketing.ca/.  

To read more about the organizations and businesses that help support the Indigenous community, subscribe to our Indigenous magazine. For the latest updates, check out our Twitter page, @IndigenousSme.

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